Annual Report 2011

Long-term thinking

Prudential delivered another strong performance in 2011, with continued growth across the key metrics of IFRS, new business profit and cash while maintaining a robust capital position.


Asia looks set to remain a world economic powerhouse as although lower external demand is impacting growth, regional and domestic demand remains robust. Prudential is well placed to participate in this growth as one of the region's leading providers of long-term savings and protection products.

United States

The United States is the world's largest retirement savings market. Each year, many of the 78 million 'baby boomers'1 reach retirement age. Jackson's strategy focuses on capturing this opportunity while balancing value, volume, capital efficiency, cash generation, balance sheet strength and strict pricing discipline.

United Kingdom

The UK life & pensions market is characterised by a concentration of wealth in the 45 to 74 age group. Prudential UK is well positioned to help these 'baby boomers' and subsequent generations meet their financial needs.

Asset Management

M&G is the UK and European fund manager of the Prudential Group with responsibility for investments on behalf of both internal and external clients.

Asset Management

Eastspring, Prudential's asset management business in Asia, manages investments for Asian third-party retail and institutional clients in addition to investments of Prudential's Asian, UK and US life companies.

Read about our strategy


life customers




policies and contracts in force


people reaching retirement age every day for next 20 years1
1 Source: US Census Bureau






funds under management - M&G




funds under management
- Eastspring Investments



Group Chief Executive's report

"I am pleased to report a strong performance in 2011."

Prudential at a glance

Prudential plc is an international financial services group with significant operations in Asia, the
US and the UK.

chart - £351bn assets under management - 26m+ customers

Other statistics

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chart - xx%


Annual Report 2011

Chief Financial Officer's overview

"2011 was a productive year for Prudential during which we delivered strong performance across all of our key metrics."



European Embedded Value operating profit. Up 8%.


International Financial Reporting Standards operating profit. Up 7%.


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